P&O Ferries and Winpos are sailing towards the future of maritime travel with the Ship of the Future project
In today’s business landscape, change is not just constant but rapid. Staying afloat in the face of fierce competition requires forward-thinking and innovation. P&O Ferries, a renowned name in ferry services, understands this reality.
Winpos is collaborating with P&O Ferries in the Ship of the Future project, where P&O Ferries’ goal is to renew the maritime travel concept and remain an operator at the forefront of technological development. During 2023, P&O Ferries will launch two new ferries on the Dover-Calais route across the English Channel.
Winpos’ collaboration with P&O represents an unprecedented wave of change in the maritime industry. The Ship of the Future project embodies the determination of both companies to invest in and meet new customer expectations. It has set a benchmark that other companies in the industry will strive to reach.
Winpos’ solutions have already proven successful with various ferry providers.
– We focus on providing a fully digitized and state-of-the-art customer experience. We recognize that modern customers demand waste-reducing, service-accelerating, and reliable solutions, even in challenging environments like the middle of the ocean, says Tim Watson, CEO of the POS Division of the Winpos Group.
The Winpos POS solution consists of multiple channels for ordering, such as traditional POS terminals, self-service kiosks, mobile apps, and tablets for mobile selling. These various options provide the flexibility that modern customers demand.
– Through this collaboration, we will significantly develop our pre-order, self-service, and mobile POS solutions. We will create a modern, seamlessly functioning multi-channel POS solution for the maritime industry, Watson explains.
– Our POS solution aligns with P&O’s Ship of the Future project goals, which aim to promote sustainability, enhance customer experience, and increase profits. P&O can use data analytics to manage inventory efficiently, reduce waste, and lower costs. The Winpos solution provides excellent reporting and analysis features for all business levels. The data can be used to optimize product selection, identify busy and quiet ordering times, and monitor customers’ ordering methods and reactions to campaign offers. This makes it possible to create personal customer experiences and increase customer loyalty, Watson says.
In conclusion, P&O Ferries and Winpos are sailing into the future of maritime travel with the Ship of the Future program. With our combined vision of more sustainable, efficient, and passenger-focused ferry services, we are paving the way for other companies to follow suit. As the seas of technology continue to shift, P&O Ferries and Winpos are setting a course for a future where every voyage is a remarkable journey.